I think what Tim is trying to say is that more often than not we have a situation where students and non-students alike become infatuated with the notion of Design Fame; to be featured on websites, published on blogs or printed in magazines, à la ‘Inspiration Blogs’. I’m skeptical of the inspiration part.

People easily loose sight of the process, the work, the concept and the development of ideas; all elements that lead to the finished article. They see the end goal as the primary objective, with everything else falling second to it, the process is neglected. As if there is no time to wait, they want to make a poster and make it now, it doesn’t matter if it holds no water, once it looks pretty for a little while. I’m not necessarily saying that the work featured on such sites is ill-considered it’s more how people respond to it.

We are saturated with designs and the designers behind them but with very little knowledge of the process and thoughts, the opinions and ideals, it’s all about visuals and final designs, there blogs upon blogs of trendy work but there’s very little solid discussion & debate on such topics. (something we are trying to develop here on WhiteInk; a forum for discussion). I think exposure, sharing of work and display of portfolios is brilliant, DontBlog.me included, but as I’m sure you know it’s important not to loose sight of why these designs exist.

Thanks for the comment and hope to hear from you soon!

You could possibly back up some of your sources and thoughts with linked references.

Designers don’t design to become famous – it shouldn’t be the objective. What we note as ‘famous’ designers are merely good designers that have gained mass attention due to the calibre of the work they produce, so don’t hold it against them it’s not their fault. The real issue is the fast-paced ‘blogosphere’ which leaves students and young designers producing work, publishing it on the web and then suddenly thinking their work is of note in a global context. It takes a lot more than producing a pastiche of old penguin covers to become a notable designer.

Real projects are what count at the end of the day. Creating an amazing project from what might be perceived as a boring one initially is the true talent. Do you think that designing an identity for a company that essentially developed microchips sounded like a good project to Rand in the beginning?

Jobs doesn’t come across well in that video.
I wish he’d stop saying ‘Jewel’.

The blog’s looking good lads